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Specializing in Fresh Local Produce

Our produce departments are the foundation of our stores. We believe in the importance of supporting local farmers and each of our Produce Managers have long-established relationships with local growers.

Each store's Produce Department contains two distinct departments: one conventional, one organic.

Unlike other stores, we carry a full line of both organic and conventional produce to offer the widest selection. Our commitment to quality and value goes back to when our founder Steve Maass ran his roadside produce stands.

Once you shop one of our produce departments, you'll know why we say "Our roots are in produce."

To Your Health Food Chart

Heirloom Tomatoes Information

 


Where "Local" Means Sonoma County

To us Local means Sonoma County -- period. Not Marin, not Napa, and definitely not the state of California, as some of our competitors define it.

From the day we opened our doors in 1988, we’ve built our business on the simple premise that the best food and wine in the world are produced here, in Sonoma County. We didn’t feel like we were pioneers at the time, but as people have come to understand and embrace the value of locally grown and made food and the value of shopping locally, we realize we were part of the early days of the movement.

As a Sonoma County business, we’ve built enduring relationships with local growers, makers, and manufacturers, because they make the foods and wines we love. Many of them were getting started when we were. Now they are nationally known, but for us, they are still old friends who often delivered products to our Cotati store in their cars back in the late 1980s.

Along with local products being excellent choices for taste and quality reasons, buying locally also improves our local economy. The dollars you spend at local retailers buying local products support other local businesses and our tax base, too!

Tasting Notes

Matt Rice

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