Check out our highlighted companies below, followed by even more products in every department this week, all featured at special prices so that you can feel extra good about celebrating!
Note: All prices in effect through March 11, 2025 at all four Oliver’s Market locations.
Supporting women-owned, -founded, and -led businesses is an investment into a future of economic success, innovation, and equality, and helps shape the way young girls see themselves as they grow and develop into leaders.
But First, Some History…
As with many struggles for recognition throughout American history, Women’s History Month required years of effort to achieve. Its origins as a national celebration began in 1981 when Congress passed Pub. L. 97-28 which authorized and requested the President to proclaim the week beginning March 7, 1982 as “Women’s History Week.” Throughout the next five years, Congress continued to pass joint resolutions designating a week in March as “Women’s History Week.” In 1987 after being petitioned by the National Women’s History Project, Congress passed Pub. L. 100-9 which designated the month of March 1987 as “Women’s History Month.” Between 1988 and 1994, Congress passed additional resolutions requesting and authorizing the President to proclaim March of each year as Women’s History Month. Since 1995, presidents have issued a series of annual proclamations designating the month of March as “Women’s History Month.” These proclamations celebrate the contributions women have made to the United States and recognize the specific achievements women have made over the course of American history in a variety of fields.
Meet Our Women Food & Beverage Makers: Founders, Owners and Leaders
We asked our buying team to select some of their favorite women producers and their products, so without further ado, here they are!
Top Seedz: Woman Owned/Founded/Led
- Top Seedz is a woman owned business which started in 2017 in Buffalo, NY. They hand-make seed crackers and roasted seeds, and have recently started selling raw seeds and seed cracker mix (think of a cake mix for crackers). All products are Organic, Gluten Free, Vegan and Kosher. They support all women in sports and their ovens are named after top female athletes.
Featured Item: Top Seedz Crackers, Selected Varieties, 5 oz. Package, $5.49
COOKIE…take a bite!: Woman Owned/Founded/Led
- COOKIE…take a bite! is a local woman founded, -owned, and -led business from Tracy Mattson that produces all natural, artisan cookies. Tracy was working as a Pastry Chef, putting in long hours when she realized that if she was going to work this hard, it should be for herself. Doing one thing, and doing it well is the motto of COOKIE…take a bite! They use as many local and organic ingredients as possible, along with a dash of love. Being a strong community partner is important to the business and they help many local organizations.
Featured Item: COOKIE…take a bite! Cookies, 2.12 oz. Package, Selected Varieties, $2.99 LOCAL
Epicurean Solutions: Woman Owned/Founded/Led
- Epicurean Solutions is a woman owned, -founded and -led business from Julia Li and Moira Tokatyan. They are known for artisan, small batch vegan and vegetarian deli salads. Their passion is translated through every hand-picked fresh herb, each homemade dressing and all hand cut ingredients. Being a vegetarian company does not hinder but encourages their creativity and adventurous flavor profiles. Epicurean was founded by Moira Tokatyan’s deep culinary passion, and love for the Bay Area. In 2022, the torch was passed to Julia Li, where she continues to deliver high quality artisan salads to loyal fans.
Featured Item: Epicurean Solutions Salads, 8 oz. Container, Selected Varieties, $4.99/ea.
Nixie Sparkling Water: Woman Founded/Led
- Nixie Sparkling Water is a woman founded and-led business from Nicole Dawes that makes organic, flavored sparkling water. Founder & CEO Nicole Dawes and her team are devoted to transforming the beverage industry by creating products people drink for the taste and love for the mission! Sugar avoidance and clean water are top priorities for consumers. Nixie sparkling waters are purified using reverse osmosis filtration and tested for PFAS. All are USDA Certified Organic, Non-GMO Project Verified, vegan, gluten-free, kosher, and contain zero calories, sugars, or sweeteners. Nixie is a friendly NorCal neighbor to Oliver’s, headquartered in Larkspur.
Featured Item: Nixie Sparkling Water, 8 pack/12 oz. Cans, Selected Varieties, $3.49+CRV
Fishwife: Women Founded/Led
- Fishwife is a woman-founded and led food company aiming to make ethically sourced, premium, and delicious tinned seafood a staple in every cupboard.
Featured Item: Fishwife Mackerel or Sardines, 3.7-4.2 oz. Can, $5.99
Sabi Greens: Woman Founded/Owned/Led
- Sabi sells microgreens in plastic free, reusable containers that customers can bring back to the store. They strive for integrity in their product and have a high moral backbone when it comes to the environment. Being able to work with Oliver’s is more than they ever could have imagined.
Featured Items: Sabi Greens Microgreens, Selected Varieties, 2 oz. Glass Jar, Grown by Sabi Greens, $4.99/ea., 4 oz. Melting Pot, $9.99/ea. LOCAL
Taproot Medicine: Woman Founded/Owned/Led
- Taproot Medicine makes exquisitely crafted herbal medicine that is delicious, potent and easy to take. They make their medicine with the utmost care with the customer in mind. They love collaborating with Oliver’s as they share the same love of supporting the local community, farms and makers.
Featured Item: Taproot Medicine Well-Being Syrup, 8 oz. Bottle, $19.99 LOCAL
Be Rooted Botanicals: Women Owned/Founded/Led
- Be Rooted Botanicals was founded by Molly Hildenbrand. With a background in herbal medicine and having worked in natural food and nutrition stores, Molly wanted to make something better than what she saw on the shelves. They are radical recyclers packing all orders with materials gathered from other local businesses. They also donate to three local non-profits every month.
Featured Item: Be Rooted Botanicals Good Night Magnesium Cream, 2 oz. Jar, $29.99
Delta Wines For Environmental Change: Woman Owned/Founded/Led
- Delta Wines was founded to give back to environmental causes who fight climate change. Today, a portion of sales from every bottle of Delta Wine is shared with environmental non-profits. Delta’s founder, Alexis Iaconis, has shopped at Oliver’s for years and is proud to now be a part of the wine set.
Featured Item: Delta Chardonnay, Pinot Noir or Sauvignon Blanc, 2023 California, $12.99+CRV
Lottie’s Meats: Women Owned/Founded/Led
- Lottie’s Meats is a sister-founded pork sausage brand bringing chef-crafted, all natural pork products to consumers in a new & meaningful way. After growing up on a farm in the Midwest, sisters Cassie & Chelsey Maschoff noticed that premium pork products were missing from menus, retail shelves, and the conversation. They also knew the power of pork, done right and done responsibly. If anyone was going to reintroduce pork in a new and meaningful way, it was them! They want their products to foster community and focus on regions and stores that align and hold the same values. Because of this, Oliver’s was top of their list.
Featured Item: Lottie’s Meats Sausages, Selected Varieties, 12 oz. Package, $9.99/ea.
Sonoma County Meat Company: Women Founded
- We are a traditional butcher shop that specializes in local meat, sausages, marinated meat, and smoked meats including bacon, jerky, and snack sticks. Sonoma County Meat Company was Founded by a husband and wife team committed to providing the North Bay with unparalleled meat processing. Oliver’s has been a partner since the beginning of Sonoma County Meat Co. back in 2014. They appreciate partnering with such a thriving independent grocery store to showcase and share the bounty of this unique region.
Mulay’s Sausage: Women Owned
- They are a women owned small business and the only sausage company with third party certifications of Gluten Free and free from all allergens. They never use antibiotics and their products are made with all natural ingredients. Oliver’s has been a longtime partner with Mulay’s, and they love being a part of the store.
Featured Item: Mulay’s Sausage, Selected Varieties, 12-15 oz. Package. $8.99/ea.
More Female-Led Deliciousness!
Check out all of these other featured items this week that are not only delicious and of excellent quality, but also share women leadership as another quality they have in common. Watch for women owned wines, gourmet cheeses, and more!
We are grateful for the many wonderful women businesses we are featuring this week. Thank you for all that you do every day to enhance our lives through your vision, hard work, and delicious products. Salud!
Comments
Add a commentHats off to all these women entrepreneurs and to Oliver’s for recognizing and featuring their products. I would have never know about the women behind these products if Oliver’s had not published this article. Thanks to all.
Comment by Susan Harby on March 5, 2025 at 9:02 am
This was an excellent newsletter, and giving women entrepreneurs their due is very important. I trust that Oliver’s will not give in to the anti-diversity, equality and inclusion pressure from the Trump administration. I have always admired the welcoming atmosphere at your stores and the delightful personnel, some of whom I have had the pleasure of seeing every week since Oliver’s first came to Cotati. Thank you, thank you. I shop on Wednesday for the “wise woman discount.”
Comment by Jennie Orvino on March 5, 2025 at 9:31 am